-G T C A all highlighted within credits (to do with DNA - main theme)
-the imagery is intelligent using fake/real macro shots
-i think the fingernails are real but the hair HAS to be larger than life for the detail captured
-it is all given a very blue/cold W.B./tint indicating a sterile and "correct" environment, suggesting a theme like this throughout the film.
-it is kept vague with quotes at the beginning only adding to the tension the audience would have from the very loose story-line the audience would've gotten from the films trailer.
-a lot of negative space
-columbia pictures present, a jersey films production, a film by andrew niccol, actors, title
20 shots 3mins 30 secs
Juicehttp://video.google.com/googleplayer.swf?docId=-8905707466802613960&hl=en&autoplay=1
creative direction by: Greenberg/Schluter
-Records spinning + Music graphics reminiscent of movie's theme
-more bustling imagery, less negative space
-decent soundtrack, interesting thought provoking through judgemental/stereotypical thoughts e.g. hip hop culture = graffiti/the city
-warmer more vibrant colors like lights and neon + overlaid graphics. more enchanting and energetic
-Paramount pictures presents, in association with island world, a moritz/heyman production, an ernest dickinson film, actors, original screenplay by...... - as if Paramount establishes films significance over actors although Tupac does star, title
34 shots 2mins 35secs
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